Let’s talk Independent brand & design studio
Strategy, identity, and design for businesses ready to take their next step. Thoughtfully built. Distinctly yours.
01 / Selected work
From first impression to lasting identity.
02 / Ways to work together
View the service guideChoose the level of support your business needs today. Every package has a clear scope, a thoughtful process, and files ready to put to work.
A focused visual foundation for a business ready to move beyond a DIY look.
$1,000
5–7 business days
A complete identity system for a business ready to look established and consistent.
$2,000
7–10 business days
Strategy, messaging, and identity for a new brand or a meaningful reinvention.
$3,000
2–3 weeks
Brand packages are paid in full to begin. Printing, third-party production, paid assets, hosting, and services outside the selected scope are quoted separately. Full scope and revision details are in the service guide.
Ongoing creative support
Momentum reserves creative capacity for the campaigns, updates, and everyday materials that keep your business consistent.
Explore MomentumMomentum
From $1,500 / month
3-month initial term · Paid monthly in advance
Blocks reserve time for work such as marketing materials, packaging, apparel graphics, website updates, landing pages, and social graphics. Larger initiatives may use multiple blocks or need a separate proposal. Typical turnaround is 3–5 business days, depending on scope. Additional blocks are subject to availability and approval.
03 / The studio
Independent by design.
Alan GoodFounder & Brand Designer
Avirtra is an independent brand and design studio led by Alan Good. The approach is simple: understand the business, find a clear direction, and build a brand that works in the real world.
Based in Richmond, Virginia, Alan brings more than a decade of experience across identity, print, digital, apparel, and signage. You work directly with the designer taking your project from the first conversation through the final handoff.
Meet your creative partnerGet clear on your audience, your business, and what your brand needs to accomplish.
Build an intentional identity, refine it together, and create the materials you need.
Bring the brand into your everyday business with practical applications and organized files.
A few useful details
Blueprint creates a focused visual starting point. Foundation adds strategic direction and a complete identity system. Launch goes deeper into positioning, messaging, and rollout. If you already have a brand and need regular creative support, Momentum is the ongoing option. Email Alan if you would like help choosing.
Applications may include business cards, a social profile kit, a yard sign, an email signature, a proposal cover, a brochure, a flyer or service sheet, apparel, or vehicle graphics. Blueprint includes one, Foundation includes three, and Launch includes five selected applications. The specific scope is agreed before work begins.
The brand packages include design and final files. Printing, paid fonts, stock assets, hosting, and other third-party costs are separate. Multi-page websites, e-commerce, custom integrations, photography, paid media, daily social posting, and advanced SEO are outside those package scopes.
Send a short introduction to alan@avirtra.com with your business, what you need, and your ideal timing. We will confirm the right package and scope. Brand packages are reserved with full payment, followed by a discovery call; Momentum is paid monthly in advance.
Build. Launch. Grow.
Tell us what you’re building.
We’ll find the right place to start.